The Basics of a Web Business

Article by Pierre Zarokian.

It seems like everyone these days is curious in starting an ecommerce business. There are, of course, a number of options and benefits available to those who wish to travel down that path. The following is a quick primer to help you understand the basics of what you’ll need.

Obviously, you’ll need a product or service. This should be something you’re actually passionate about, as you’ll be spending a lot of time with all things related to this product.

Secondly, you’ll need a website. For this, you’ll need a web host—a company that pays for your online real-estate. Luckily, these can be very cheap.

Thirdly, you’ll need your actual website. Thanks to content management systems like WordPress, this is not only easier than ever, but also very, very affordable.

Fourth, you need an ecommerce cart. There are many options available to purchase a cheap shopping cart online, which helps. Without a cart, your customers will have a hard time purchasing from you and your site will look unprofessional.

Lastly, you’ll need some kind of marketing. If people don’t know your product or service is for sale, they won’t be able to pay you for it. Someone who is savvy enough to do all the above should have no problem figuring out internet marketing though, meaning this step is also very affordable.

Thanks to the internet, the reality of owning your own business is closer than ever. Follow the above advice and yours will be up and running in no time.

Abouy the author: Pierre Zarokian runs Submit Express, an SEO company in Glendale, CA and Reputation Stars, an Online Reputation Management Company.  Pierre Zarokian also writes for Search Engine Journal and Search Engine Watch publications.